Hononga Tere ki "Yandex": me pehea ki te hanga? E ka hoatu te tohutoro tere?

Ka rite mea Bill Geyts, "Ki te kore te mea online koutou mahi, ka whai koe kahore pakihi." Whakatuwhera i te ratonga toa pokapū hoko ranei, whakarewa i tenei ra he kaipakihi i te wa kotahi, me te pae. Otiia i roto i te tikanga ki te mahi i tenei, ka hiahia koe ki te haere i te ara uaua o te ahunga whakamua. Hei te mahi i maha whakamahi i tēnei Seo.

arotautanga

He aha te mea Seo? Tenei search arotautanga pūkaha, fakafofonga'i nei e te maha o ngā rautaki e āwhina i rauemi tukutuku ki te piki ki te tihi o ngā hua rapu. Na e whakaaro nga engines rapu nui ki te kia "Google" ko Yandex. " Me pēhea te ki te hanga i te tohutoro tere ki te kōwhiringa tuatahi, me te tuarua, whakaaro atu.

katikati

Hei matau ki ta te mea te hononga tere, he mea e tika ana ki te whakaaro i te katikati. Noatia whakaara ake tetahi pātai: he aha te mea he katikati? Ko tēnei kōwae o te raraunga tuhinga kitea. Ka taea te kitea i te reira i roto i te hua rapu, me te hōtaka ngā kōnae. Engari ka whakaaro matou te kōwhiringa tuatahi, no te mea ko reira te pūkaha rapu, ko tatou hiahia i roto i te wā dan.

Na, tomo koutou he uiui i roto i te pouaka rapu. Tenei haere mai te runga 10 pae e hinga ki raro i te kupu matua. Ia pae i roto i te SERP ngā o te poraka - ko te katikati tenei.

Kūpapa Ko te katikati i te taitara whārangi, hononga, me te "fakahā" iti. Ngā mihi ki a ia, ka taea e koe matau ranei kahore ranei koutou haere i runga i tenei pae me mehemea reira mōhiohio e hiahia ana koe. Kua whakanekehanga poto ētahi, whakarato ratou ētahi atu mōhiohio. Na, ki te mea kei a koutou i roto i te pouaka rapu tomo "Yandex", i roto i te tua ki te katikati mua, ka taea e kite koe atu poraka e rua rarangi i roto i. Ko te tohutoro tere o whārangi rongonui tenei.

whakamāramatanga

Na, hononga tere - he atu hononga e arahi ki nga whārangi rongonui i runga i tō tūmau Tukutuku. I te tahi taime e puta te iwi mai i ngā rohe rerekē reira i roto i to koutou hononga. Ki te pato koe i roto i te pouaka rapu te ingoa o te toa ipurangi, e mahi puta noa i te whenua, tetahi o nga pokatata taea e te ingoa o to koutou rohe. meatia tenei e ki te whakarite e whakaatu ana i te whakawhitinga i te wātea o taonga mo te pa ngā.

ahua

Tonu kia tuhia te reira e tauira o ngā hononga tere e ahua rerekē "Yandex" ko Google. More maha atu i te kore "Google" ratou puka i roto i te rua tīwae raro i te katikati. Ko te kupu whiwhi kōwae whakawhānui ki huānga atu. "Yandex" hanga reira he iti rerekē. Pihi ia hononga tere noa i raro i te poraka pane. I roto i te rerekē ki te "Google", e kore te reira e te hanga i te whakaahuatanga o enei puna atu.

Hoki te aha?

Tangata e kua tonu ite ki Seo, matau he tika taua arotautanga kore noa ki te makona i te karetao search engine, kua hangaia te reira ki te kia whakamarie atu te wheako kaiwhakamahi. Snippet, ranei hononga tere - e kore e nga āhuatanga e nui te āwhina ki te whakatairanga i tō pae ki te tihi enei, engari te hanga ratou i tetahi rauemi image.

Na, ki te waihanga i te kounga matau, me te fanongonongo i runga i te piro tuatahi e kore e mahi. Mahi i runga i te katikati - he wāhanga nui o te tukanga katoa o te arotautanga me te whakatairanga. O te akoranga, e kore ngā kaiwhakamahi katoa e mohio he aha te tohutoro tere. Ko te hunga e matau ana ki te whakamahi ia ratou, rauemi mauruuru e tokanga mai mo ratou.

Ka taea e nui ngā hononga Tere whakaora koutou wa, me te hokohoko rawa, ki te mea kua whāiti reira koe. I te tahi taime e hiahia ana koe ki te tiki mōhiohio i te pae tino uaua. kia tenei no te mea koe i te hononga Ipurangi puhoi, papaitia kore o ngā rauemi kei te ka whakawhanakehia he whakamahinga kino. Heoi, ko te tika tonu te awhina tohutoro tere ki te tiki ki te whārangi e hiahiatia ana, me te homai he tirohanga whānui o te rauemi, me tona hanganga.

He aha ki te mahi?

Ki te matau koutou te ngako taketake me te faufaa o tenei taputapu, ka taea e koe te neke i runga i ki te whakatutuki i te take matua. Me pēhea te ki te hanga i te tohutoro tere ki "Yandex"? Ko te tikanga, i reira e maha ngā huarahi. Ko ti'a ia tatou ia maramarama e, e kore e taea te takitahi whakaritea ratou. Ka taea e whakaawe anake koe ratou hanganga.

Ko te pūkaha rapu ano regulates aha kia whiwhi hononga tere ki te katikati. Ki he pea atu ki te taka ki roto ki te kōwae te whārangi e hiahiatia ana, me te whai koutou etahi ture.

• Me kore tatou e wareware e pā ana ki ngā hononga ā-roto. Hanga reira na ko e he neke ki te tika i te whārangi matua.
• Tika whirihora i te Taitara me H1. Kaua e whakatupu kino i reira nga kupu hira. E tika ana kia ohie, me te māmā.
• A, no te haere mai te reira ki ngā whārangi matua, ngana ki te ingoa Taitara ko H1 ko te taua, engari hoatu ano hoki te taua ingoa hononga ANCOR.
• Mahi i runga i te atanga rauemi. kia arorau ki te kaiwhakamahi e kore anake, engari ano hoki engines rapu i te hanganga.
• Ki te mea i reira e tohutoro e ngā he pikitia, e kore e wareware ki te rēhita mō te rerekē enei taitara. Na whakaatu koe ratou he whakarite.

tauira

Na, me pehea ki te hanga i te tohutoro tere ki te "Yandex" mo te whārangi "Tukunga"?

• Tautapa tūtohu a H1 taitara te taua ingoa, hei tauira "Tukunga". Ka taea e koe te whakamahi i te ingoa o te kamupene o te.
• Whakapūtātia te ara ki tenei whārangi i te "matua". I tua atu, mo te tohutoro ki te tautapa i te ingoa taua Encore "Tukunga".
• I roto i te tahua, tāpiri tēnei whārangi ki te kuputuhi punga ano.

e kore e hoatu e te reira koutou he kī tūturu e ka waiho i te katikati he tohutoro tere ki te whārangi matua, engari nui ake te tūponotanga.

ratonga

Engari e taea e tetahi wahi tonu te whakahaere hononga tere. Tenei ka rapua e o ngā ratonga, "Yandex" he tokorua: "webmaster" me "Direct". I mua i kite koe mahi ratou ki puna, ako tatou e te whakahoki mo enei taputapu.

"Yandex.Webmaster" - he huinga o ngā tikanga e tukua ki a koe te aroturuki i fakahokohoko tou pae, me te whakarite i tona whakaahuatanga. tohu te taputapu rauemi showgirl. Hāunga i "Yandeks.Metriki", e no ni'ai te te tātari o ngā mahi kaiwhakamahi, te mahi aroturuki te mahi o engines rapu, me te ngā ngā hōtaka i runga i te pae. taki te reira i te kōnae ratonga, ngā hononga mahi, Maramara, atanga, a na i runga i. D.

"Direct" - ko te mahi o "Yandex" i runga i te whakatakoto ake pānuitanga horopaki. A, no te mahi ki tenei taputapu, ka whakaaturia koutou pae i runga i te whārangi rapu pūkaha me te rauemi e haere ana ki whatunga pānuitanga hononga.

Mahi ki te ratonga

I te tahi taime, kōwhiria e te pūnaha he whārangi i roto i te hononga tere e kore e e pai koutou. He pea wāhi ratonga, ngā mōhiohio e pā ana ki te kamupene, e kore te mea ngā ki ngā manuhiri e ranei. Hei te maka o ratou, e hiahia ana koe ki te haere ki te "Yandex.Webmaster". Here ka ako koe me pehea ki te tāpiri i ngā hononga tere, engari ka taea e koe te mono e hiahiatia. Ki te mahi i tenei, haere ki "te pae i roto i te hua rapu" ka pāwhiri i runga i te "Hononga Tere". Here taea e koe te wetehohe pūtake kāore i koutou, a kore e puta i te reira i roto i te katikati.

pānuitanga

Ki te hono koe ki ngā ratonga pānuitanga, ko reira taea hoki ki te mahi ki ngā hononga tere. "Yandex" hanga reira taea ki te tāpiri e toru atu puna ai ngā. tuhituhia atu nga tikanga anake o tetahi anake faafariuraa. Te tua e wahi i roto i te tautuhinga pakanga. ka kite koe i te rārangi "Tāpiri-ake" i roto i te taahiraa tuarua.

Kōwhiri i te wāhanga kōwhiringa "Hononga Tere" me "Tāpiri." Tenei ka whakatuwhera i tētahi matapihi atu, i reira ka taea e koe te tāpiri i kuputuhi me te tāpiri i te hono. ka taea e koe te whakamahi i kore katoa e nga hononga tere. "Yandex" noa e āhei ki a koe te whiriwhiri i tetahi. Kia mahara e kore e tika kia korerotia e ratou te ingoa, a me waiho ngā mōhiohio e hāngai ana e te mea e wātea ana, ka pāwhiri koe ki runga ki a ratou.

ngā kitenga

Ka rite ki whakaaturanga mahi, mahi tahi taua pātai - te tūturu o ngā tohunga. Ia uaua rave i roto i ngā kaiwhakamahi auau. Otiia, ki te whakarewa koe tou paetukutuku, me te hiahia ki te whakatairanga i te reira, na mohio koe ki nga mita o taua whai hua. O te akoranga, pae kahore e i whakaaturia i runga i te whārangi tuatahi o te rapu, ko reira whakauaua tika ki te hanga i Maramara matatau, sitelinks. Tikanga, he tika ana mō retailers ipurangi me te rauemi e whai he hanganga matatini tenei kōwhiringa.

Ko nui atu uaua ki "Yandex" tenei tukanga. Me pēhea te ki te hanga i te tohutoro tere ki te "Google"? Ki tenei pātai, te raruraru puta i roto i te rave rahi taime iti. Ka rite ki whakaaturanga mahi, he nui ki te haere ki a te waiho ratou i runga i te tohutoro ki te kī te whārangi e hiahiatia ana. Na manuhiri ka maha haere ki runga ki taua mea, a ka puta i te reira i roto i te rārangi o ngā hononga tere.