Motuhake wāhanga mākete ranei? Me pēhea te ki te kitea e koutou wahi i roto i te mahi.

Ka rite ki tautuhia e te US o te papakupu, he motuhake - he mea noa, engari he "āhuatanga mahi ranei i āta hangaia mō te āheinga takitahi o te tangata me te huru." Ko reira kahore ngaro e i roto i nga tau tata nei whakaaro te angitu tino ïa te hunga kaipakihi e kua whakahaere ki te kitea te wa, ka hoatu ki roto ki o ratou ake mākete motuhake. I roto i tenei whakaaro, i reira te mea he rota o te whakama: maha raruraru ki te wāhanga mākete motuhake, me te tukanga o tona search - ki te tūnga o te hua. Wāhanga o te mākete - ko tenei te ariā matua o te hokohoko, tohu he rōpū o kiritaki ki manakohanga kiritaki rite. Market whakawāhanga taea kaipakihi ki te whakaputa i rite te hunga hua e hiahia te kiritaki, a ka waiho tino kī ia. He tino kanorau paearu wāhanga kōwhiringa, ko ratou parau tumu ko ki te whiwhi i te painga mōrahi me te kitea koutou ake motuhake. Mahalo e ko te aha tenei ra i reira he i roto i te hoko i te aronga tino hou, e tohu ana te tukanga o te kimi niches mākete (nishing), e ngā he maha o innovations i runga i te wahi o te whakatairanga hua me te rangahau mākete.

He aha te mea te motuhake me pehea faikehekehe reira tino i te wāhanga mākete?

I tčnei wā hoki angitu pakihi me te te pai o to koutou ake mahi he mea nui ki te akatainuia kore anake ratou mahi mākete, engari ano hoki e kitea i te reira i runga i te rohe rawa kuiti (wāhanga mākete wāhanga maha ranei), whakataetae atu underemployment. Kia i roto i te motuhake, he ahua katoa hou o te mahi e ki runga ki te kaha motuhake me te Kia mo te wā poto rawa o te wā ki te hei hanga pai me te whakataetae hinonga ranei. Ko te tikanga motuhake whiriwhiri anake - ko ki te iriti i te kēmu ki to ratou mara ranei ki te utu ki runga ki reira rite maha kaihoko pea rite taea, a ka anake tango painga o tenei kia te rangatira o te iti, engari ratou ake mahi. Ko te motuhake Market he poi o pakihi ranei momo o te mahi e iti i roto i te whānuitanga, me te ki he tino iti te maha o kiritaki pea.

Ko te āhuatanga āhuatanga o te motuhake mākete:

• Rawa whakaritea tono me ngā hiahia o to tatou kiritaki, ki te makona e rapu utu i te huinga ngā o ngā hua me ngā ratonga tautoko;
• Eu, e kore engari he kaha mākete pea nui;
• vaivai feunga kaha o te whakataetae.

Tonu ko reira ia tapao e kore e te ngaro oti o te whakataetae mea e i roto i mua o koutou he toku koura, a ka hiahia anake ki te kitea ara o tona whanaketanga. kia pai kia te reira e kua tamata atu kaipakihi ki te taupoki ana tenei wahi o te mahi, engari i mahue te wa ia no te mea o kore e tino opuaraa. Ka rite ki te tikanga, i reira te mea he mākete motuhake i reira tetahi wāhanga kei roto i te whakapā ki te atu, e taea e te reira wāhanga rite rerekē o te mākete. Ko reira i konei e reira ko te tono rawa ora, a hohoro kia e te reira he ngāwari production tiketike rawa hoki whakautu tere, me te wā huringa i roto i ngā hiahia kiritaki me tono puta. Ki te noho te wāhi mākete i te kamupene, he reira kore o moni ki te tahi atu kaipakihi, peratia me ratou i roto i te mahi i reira he kahore ruma. riro horihori tukanga Whakataetae, no te mea i roto i tenei take, ka waiho i te utu pūtea hua nui teitei.

Whakarato i te wāhanga nui o te mākete atu wāhanga takitahi ranei, e taea te tiki i te kaipakihi he hoki teitei me ki kia tino i roto i te tono i roto i kaihoko. Heoi, tango noa i te kokoru noa e taea te whakatutuki i te angitu nui, me te tango i tō mahi ki te taumata hou katoa, no te mea kei te hāngai ki runga ki tenei mea matua o te hokohoko te ao.